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OYO : How the Indian Budget Hotel Chain Became a Global Leader

OYO is a leading Indian hospitality company that operates a network of over 1.5 million rooms in over 10,000 cities across 18 countries. OYO was founded in 2013 by Ritesh Agarwal, a young entrepreneur who was inspired by his own experience of finding budget-friendly hotels while traveling. OYO's business model is based on partnering with budget hotels and providing them with a range of services, including branding, marketing, and technology support. OYO also offers its customers a variety of amenities, such as free Wi-Fi, breakfast, and parking. OYO has grown rapidly in recent years, becoming one of the most valuable startups in India. The company has raised over $3 billion in funding from investors such as SoftBank, Sequoia Capital, and Airbnb. Factors Contributing to OYO's Success There are a number of factors that have contributed to OYO's success. These include: Strong market demand: OYO operates in a large and growing market. India has a population of over 1.3 billion